‘Sole Searching in South America’ Documentary Trailer @adidas

adidas traveled below the border for its latest video, traveling deep into the underbelly of Buenos Aires to create the “Sole Searching in South America” documentary. The short film, done by SHOWstudio, follows four adidas enthusiasts – led by renowned fanatic Gary Aspden – charting the group’s expedition to uncover one of the world’s most unexpectedly complete collections of vintage adidas sportswear. All this comes in observance of the adidas x SPEZIAL collaboration collection, “a premium, archive-inspired range” curated by Aspden himself. Check out the documentary trailer above ahead of the film’s October 15 launch on SHOWstudio.


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